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Music

Streaming: rights remain the blind spot of African success

Audiences are exploding, revenues are lagging. Without fully functioning collective management societies, the split of receipts remains opaque for much of the continent's artists.

Audio version
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Digital production has made recording accessible: a track can be released from a bedroom, with virtual instruments. The economics of streaming amplify the trend.

What the format does to the sound

Several collectives are looking for a middle way: record the rhythm sections in a studio with real musicians, then produce the arrangements digitally. The result keeps the characteristic grain while fitting short formats.

The distribution of revenue remains unresolved. Without solid collective management bodies, many artists have no clear view of the sums their streams generate.

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